# Episode 3: Making Sense of Messy EX Data with Dan Lewis

## Podcast

24 Minutes

Making Sense of Messy EX Data with Dan Lewis | The EX Conversation - YouTube  
[Watch on YouTube](https://www.youtube.com/watch?v=zC8CsIXAkh8)

Employee experience leaders have more data than ever but less clarity about what it actually means.

In this episode of The EX Conversation, host Kaz sits down with Dan Lewis, Senior Director of Internal Digital Platforms Communications at Visa, and founder of [The Comms Stack](https://www.thecommsstack.com/), to talk honestly about one of the biggest challenges facing EX teams today: interpreting fragmented data, understanding employee sentiment, and explaining impact with confidence.

Drawing on experience spanning Sesame Workshop, Warner Bros., and Visa, Dan shares how he thinks about EX signals in the real world: what he trusts, what he doesn’t wait to fix, and how [AI](https://www.unily.com/futures) could change the way we understand employee experience altogether.

If you’re grappling with how to explain EX impact, make sense of competing signals, or prepare for what AI really means for employee experience, this conversation is for you.

🎧 Enjoy the episode and thanks for listening.

## Episode timeline

00:00 – 03:20 | Dan’s path into EX  
From law to Sesame Street to global enterprise: how Dan’s background shaped his approach to storytelling, technology, and scale.

03:21 – 07:30 | Why employee experience matters more than ever  
Aligning purpose, culture, and values and why employees care deeply about how organizations show up.

07:31 – 12:45 | The EX data problem  
Why EX data isn’t scarce, just siloed and how disconnected metrics make interpretation so difficult.

12:46 – 17:10 | Breaking down silos with AI  
What AI actually changes for EX leaders and why it’s about interpretation, not automation.

17:11 – 18:45 | Personalization and the move from information to action  
Why employees shouldn’t have to dig for answers and how tailored experiences change EX expectations.

18:46 – 25:00 | Quick-fire takes  
Gut instinct vs data, in-office vs remote, productivity myths, and career advice Dan wishes he’d known earlier.

## About The EX Conversation  
_The EX Conversation_ is a podcast series from Unily that brings together employee experience, internal communications, and digital workplace leaders from across industries.

Each episode features an open, practical conversation with people on the frontlines of EX: sharing what’s working, what’s hard, and how they’re navigating complexity in real time. No hype. No scripts. Just honest perspectives and hard-won insight to help EX leaders learn from each other and move the workplace forward.